In Conversation with…
SUZIE WILLIFORD
Insightful and personal, In Conversation with… Suzie Williford is an intimate discussion between the NKBA Executive VP & Chief Strategy Officer and industry influencers, up-and-comers, veterans and those with a distinct POV. Each segment will be a one-on-one candid interview, getting to know each guest, what makes them successful and have an impact on Kitchen + Bath.
Episodes stream monthly, Thursdays at 2 pm.
Episode 8
Recipe for Success: Discovery, Recovery, Results
CEUs: .05
Guest: Casandra Matej, President and CEO, Visit Orlando
Join Casandra Matej and Suzie Williford as they discuss how Visit Orlando is implementing strategies for the future
Featured Guest
Casandra Matej, President and CEO, Visit Orlando
Casandra Matej is the President and CEO of Visit Orlando, The Official Tourism Association® for Orlando, the most visited destination in the United States and Theme Park Capital of the World®. She is responsible for leading the branding, marketing and selling of the Orlando destination globally to drive Central Florida’s $76 billion tourism industry.
Matej holds over two decades of experience in the tourism industry including serving as president and CEO of Visit San Antonio, as well as leadership roles at VisitDallas, Starwood Hotels & Resorts Worldwide and Hyatt Hotels. She has been recognized as one of the Top 25 Women in the Meetings Industry by Meetings & Conventions Magazine and listed among the 500 Most Influential Event Professionals list by BizBash. She serves as a board member of the U.S. Travel Association.
Her immediate focus is spurring recovery of the powerful Orlando tourism industry which – in traditional years – draws over 75 million visitors to the region.