Natural stone is one of the hottest building products in the world with increased sales for the design and dealer communities. You rely on the credibility of natural stone fabricators/installers to help you exceed customer expectations. This session will guide you through the process needed to identify a quality natural stone company. This relationship is critical to develop an ally in the stone selection, fabrication, and installation processes.

Learning objectives include:
• Become knowledgeable on what to look for when choosing a natural stone company.
• Identify key ingredients needed in any business relationship specific to stone selection, fabrication, and installation.
• Learn to strengthen customer relationships.
• Enhance communication with fabricators to set customer expectations. (don’t allow the customer to be confused)

Presenter: Joseph Lack is the Architectural Sales Manager at Dwyer Marble & Stone and certified Marble Institute of America CEU Speaker. He consults, advises, educates and works collaboratively with fabricators, tile contractors, general contractors, developers & owners on the proper specification for interior and exterior flooring, wall cladding and countertop material. His clients include but are not limited to Restoration Hardware, FIAT, Chrysler, Dodge, Jeep, Ram, Maserati, Alfa Romeo, Ford, Lincoln, Bedrock, Taubman and Forbes.

*BONUS – State of the Industry for Surfaces Q&A Panel

5:30 Dinner, Drinks & Networking | 6:30 Board Announcements | 7:00 CEU Presentation | 8:00 Q&A Panel