NKBA speakers will be among the highlights at the trade show. By Dianne M. Pogoda

Four of NKBA’s prominent speakers and lighting experts will help break in the new event space at Lightovation at the Dallas Market Center, June 20-23.

Patricia Davis Brown, CKBD, owner of her namesake design company and an NKBA board member; Karyn Judd Reilly, CKD, NCIDQ, designer and educator, Lights My Soul; Tammy Mackay, AKBD, interior designer at Design Eye, and Doug Walter, owner of Doug Walter Architects — all past Voices from the Industry speakers at KBIS — will present lighting seminars specific to kitchen, bath or interior design applications.

The one-hour sessions take place on Thursday, June 21, in the new SMART Center, a 6,000-square-foot education and activity center that will be inaugurated at the Lightovation show.

The schedule is as follows:

9 a.m.: Karyn Judd Reilly presents “Advanced Lighting for Kitchens & Baths,” a mid-level course that covers the next steps beyond the basics for a more thorough understanding of lighting concepts, terminology, object reflectance and its importance, comprehension of photometric data provided by lighting manufacturers, as well as lighting calculations that include aging-in-place adjustments.

11 a.m.: Doug Walter discusses “Rewriting the Rules on Kitchen Lighting,” detailing how to remedy a poorly lit kitchen with the right fixtures and the ideal placement of those fixtures.

2 p.m.:  Patricia Davis Brown’s “Designing Lighting Aesthetics for the Kitchen and Bathroom,” explains lighting that hits the space correctly to avoid shadows and bright scallops on the face of cabinetry; why a layered lighting design is important in these rooms and how to achieve one; choosing the right lamp for the right effect; how LED lighting affects the colors of the materials in the room, and choosing the correct color temperature.

4 p.m.: Tammy Mackay covers “How to Elevate your Designs with Thoughtful Lighting,” illustrating how to apply different types of lighting and technologies to improve the aesthetics of interior spaces.

The show marks the debut of the SMART Center — an acronym for where Showrooms, Manufacturers And Reps Thrive — which is powered by DMC and the American Lighting Association and will be located in Trade Mart 4826. It includes a seminar suite, lounge space, and reception area that will be open to all registered attendees, exhibitors and guests throughout the show. The SMART Center replaces, expands and upgrades ALA’s previous seminar location in the World Trade Center. It will serve as a central point for show and association information, networking, education and inspiration for all segments of lighting, uniting the mission of DMC and ALA to connect business leaders with the latest industry intelligence and one another in order to create better business.

“To offer our customers a dedicated suite featuring unmatched comfort, customer service, inspiration and knowledge is a key benefit for everyone attending the show,” said Cindy Morris, president and CEO of DMC.

There are a number of other keynotes and special events throughout the show, including Jon Schallert, president of The Schallert Group, whose opening keynote address on June 20, at 10 a.m., is entitled, “The New Rules for Business Success: Capturing Today’s Consumers as a Destination Business.” He’ll offer practical and affordable strategies to make any business a consumer magnet, how to identify, target and attract profitable customers.

The 3 p.m. keynote is “Social Media Tools Proven to Drive Store Traffic,” presented by Leslie Carothers, CEO of The Kaleidoscope Partnership and cofounder of the Savour Partnership. She will discuss results-driven methods that maximize the effectiveness of each social platform to increase traffic and sales, and explain where to focus social media and digital efforts to achieve business goals

Admission to the show and the educational sessions is free. To register and learn more about the show, including a number of social and networking events, click on the Lightovation page of the Dallas Market Center website. Keep up with the latest developments by following the #Lightovation hashtag on social media or via the Lightovation Facebook page or Dallas Market Center’s own Facebook, Twitter, and Instagram feeds.

Registration enables access to the Total Home & Gift Market, running concurrently in the adjoining World Trade Center and International Home + Design Center buildings as well as all days of Lightovation.

DMC, a hub of international lighting resources to the trade, hosts thousands of lighting buyers and designers twice a year, in January and June, showcasing innovations in products, trends and systems for residential and commercial projects. The expo takes place in about 1 million square feet of space on two floors of the Dallas Trade Mart building, with about 150 exhibitors in permanent showrooms.