High Point x Design hosts the first-ever short-term rental summit at the High Point Market.
By Seth Ellison
Call them what you want: Airbnb, Vrbo or short-term/vacation rentals. What’s not debatable is their importance in today’s rental market, which translates into big business for interior designers. Next month, High Point x Design (HPxD) and High Point Market Authority will host a two-day summit, Vacation Rental Design (VRD) Summit, taking a deep dive into the role design and interior designers play in short-term rental success.
Last month at KBIS 2023, the NEXT Stage hosted a panel, Emerging Market: Designing for Short-term Rental Market, moderated by Jane Dagmi, Managing Director of High Point x Design (HPxD), which provided insight into the subject. During the panel, they discussed how designers could make vacation rentals attain their full potential in a $20 billion market that will reach 1.45 million properties this year.
In addition to great photographs of the rental, exceptional amenities and integrated smart technology, the panel agreed that kitchen and bath design is key to selling the space, ensuring re-bookings and making more income from the property. This is because that’s where people see the value and gain inspiration in a property. Renters ultimately want a fantasy different from what they have at home.
Register for the Vacation Rental Design Summit
The panel discussion at KBIS 2023 was just the warm-up for the Vacation Rental Design (VRD) Summit in High Point, NC, which will unpack this fast-paced hybrid segment of design and celebrate the possibilities, including logistics, sourcing, profitability, technology, branding, photography and more. During the event, NKBA’s SVP of Marketing + Digital, Pam McNally, will speak on vacation rental trends and moderate a panel recapping KBIS.
To register for the Vacation Rental Design Summit at Highpoint, click here. Make sure to enter the special NKBA discount code: NKBA2023VRDS. Valid through March 31st for NKBA members only.