A technology-driven material science company brings new surfacing options to US Market

The National Kitchen & Bath Association (NKBA), the North American authority on all things residential kitchen and bath, announces its newest NKBA Global Connect Program Member: SAIENS International, a science-driven manufacturer, who aims to create beautiful, timeless surface materials by integrating technology and artistry.

With over 300 employees and three manufacturing locations worldwide, SAIENS International North American headquarters has been established in Irving, Texas where the company is producing high-quality quartz slabs. They are also located in both Lorton, Virginia (in the Washington DC area); and Commerce, California (Los Angeles Area).

SAIENS applies nanotechnology to the materials to gain a range of new properties including anti-bacterial and anti-viral functions for the kitchen & bath countertop industry. The application of nanotechnology not only improves the functionality of the surfacing materials but enhances its look, creating unique patterns

“In 5 years, our goal is not only to supply quartz slabs in countertops, but also to be able to design new products and develop a high-tech team,” shared Guilherme Fares, Marketing Director, SAIENS. “We plan to expand our distribution centers to Chicago and Miami.”

Innovation is the most important criteria in their product development team, and it’s the core value of SAIENS team globally. One of the brand’s quartz surfaces is a genetically modified marble called “Mikado Quartz.” Mikado Quartz is engineered with over 93% of quartz which makes it the most durable and resistant surface on the market, along with offering a variety of colors and textures.

“We are working to develop an e-commerce-based countertop business by managing production and logistics efficiently for cut-to-size projects no matter how big or how small the projects are,” said Fares. We are excited about the US marketplace. The designers, fabricators and kitchen and bath dealers here are always interested in new, better technologies to improve their projects and delight their customers.”

The NKBA Global Connect Subscription program offers a robust package of resources and connections to help international brands enter the North American kitchen and bath marketplace.  Access to industry experts, proprietary NKBA market data, North American design and construction insights, VIP events and networking programs give NKBA Global Connect Subscribers a unique view into the market before they commit to launch. For more information on NKBA Global Connect please contact globalconnect@nkba.org.

“We are so pleased to welcome SAIENS International into the NKBA Global Connect program,” said Suzie Williford, EVP and Chief Strategy Office of NKBA. “We have built an outstanding program, designed to help marketers navigate the vast North American kitchen and bath market, and it’s gratifying to see it embraced.”

To learn more about SAIENS International Inc. visit www.mikadoquartz.com.

About NKBA Global Connect

The NKBA Global Connect goal is to expand the visibility of the NKBA and the Association’s premier trade show event — the Kitchen & Bath Industry Show (KBIS) — internationally with design professionals, brands, influencers and other industry constituents.  The initiative is designed to facilitate discussion on conducting business and participating in trade development events in North America and, conversely, in Europe and beyond for North American brands looking to extend their global footprint.

About the National Kitchen & Bath Association and the Kitchen & Bath Industry Show

The National Kitchen & Bath Association (NKBA) is the not-for-profit trade association that owns the Kitchen & Bath Industry Show® (KBIS), as part of Design & Construction Week® (DCW). With nearly 50,000 members in all segments of the kitchen and bath and design and remodeling industry, the NKBA has educated and led the industry since the association’s founding in 1963. The NKBA envisions a world where everyone enjoys safe, beautiful and functional kitchen and bath spaces. The mission of the NKBA is to inspire, lead and empower the kitchen and bath industry through the creations of certifications, specialty badges, marketplaces and networks. For more information, visit www.NKBA.org or call 1-800-THE-NKBA (843-6522).

KBIS® and NKBA® are registered trademarks of the National Kitchen & Bath Association.